Is AFNOR Impulse right for my organization?
Do you want to put your teams back at the center of your thinking? Are you aiming for responsible performance? Are you convinced that you need to involve your employees in this collective dynamic from the outset? Are you just starting to think? On the contrary, are you already mature? AFNOR Impulse is just right for you!
What does AFNOR Impulse actually involve?
The starting point: the listening device was designed for any private or public organization with a sufficiently large number of employees for the manager or HR department not to be able to spend individual time with each one. Although it can be used with fewer people, it is best used with more than a hundred employees, so that the trends that emerge are relevant. To ensure the reliability of the results you obtain, we do not carry out any analysis on a sample that is too small, and recommend a minimum volume of 30 complete questionnaires. If you have fewer than 100 employees or would like to set up a more qualitative system, based on interviews or groups for example, we can also respond completely! Let’s discuss it!
Beyond listening, AFNOR Impulse also offers a range of solutions based on collective methods to get your employees moving again, in the service of a sustainable social dynamic. We can also help you address your key challenges, thanks to our network of experts in CSR (corporate social responsibility), HR (human resources), QWL (quality of working life), OHS (occupational health and safety), risk management and PSR (psychosocial risks).
In concrete terms, we help you to put in place a clear and relevant transformation roadmap, based on listening to employees on the one hand, and taking into account your strategic priorities on the other. This detailed analysis will give rise to a consensus that will enable you to prioritize the actions you need to take to carry out your projects methodically.
What issues will I be able to address with the AFNOR Impulse service?
With the ambition of stimulating a sustainable social dynamic and aiming for the responsible performance of its organization or company, AFNOR Impulse, through its teams of experts, offers to support you in the following challenges:
- Putting the right skills in the right place
- Keeping employees healthy, motivated and productive
- Retaining talent and identifying champions
- Manage priority projects successfully and methodically
- Assuming its social and environmental impacts
- Limiting risks and increasing resilience
Which experts will be working on my sites?
Fort de its external skills management activity, AFNOR Group sources and selects qualified profiles in areas such as CSR (Corporate Social Responsibility), QWL (Quality of Life at Work), OHS (Occupational Health and Safety), PSR (Psychosocial Risks), performance, lean management, innovation and many others…
The AFNOR Group’s rich ecosystem of partners enables us to quickly mobilize a large number of experts who have been rigorously selected by us for your project and who are competent in :
- Supporting and advising you throughout your project
- Use methods based on collective intelligence (including design thinking)
- Conduct individual or group coaching sessions
- Deliver training courses and/or propose customized e-learning solutions
What methodology does the “listening” component of the AFNOR Impulse service rely on?
The first building block of the AFNOR Impulse service is a quantitative study device whose aim is to describe, explain and quantitatively measure the frequency or intensity of a behavior, an opinion, an expectation, etc…
The means used here is the questionnaire. We’ve limited it to 15 minutes or so, to keep the response acceptable. It consists mainly of closed questions.
The dimensions covered have been identified and prioritized by a group of recognized experts in their respective fields, so that every element that has a bearing on employee engagement and/or experience is addressed. We talk about governance, social responsibility, management, soft and hard skills, working conditions (including telecommuting and job safety) and, of course, commitment, motivation and loyalty. A comment box has been added at the end to allow your colleagues to leave you an additional message.
To encourage sincere feedback, we use an anonymous questionnaire. To ensure anonymity, the results are based on 15 respondents or more, which cannot be cross-referenced to identify individual employees. What’s more, our DNA as a trusted third party makes AFNOR a legitimate player in guaranteeing the impartiality of your results.
The deliverable is the production of numerical analyses, illustrated by graphs showing the various analyses useful to your understanding of the situation.
I already have a listening device at home. Can I still get the AFNOR Impulse expertise?
Yes, absolutely! Listening is the raw material for action, a starting point, not the goal. Do you have this material? Let’s get straight to activating it! To find out how we can help you, based on your own studies, surveys and feedback, whether qualitative or quantitative, contact us and together we’ll build the type of support best suited to your needs. Just send us an email at : Voir l'email our team will be delighted to help you.
All in all, how long does it take to deploy AFNOR Impulse?
This time is variable, and it’s in your hands!
With regard to the “listening” part of our support, once we have validated together the right implementation conditions for your organization, it will be up to you to think about certain parameters for optimal deployment, at your own pace, according to your information requirements and internal validation loops. We’ll send you a checklist to help you make sure you don’t forget anything, and put all the chances on your side! When you come back to us with the latest information for setting up your survey link, it takes a maximum of 2 working days to receive the link and launch your survey. From there, you can reasonably count on 2 weeks of investigation. Depending on your context and the period, this time can be concentrated or extended. As soon as the survey is closed, you have access to your webreporting module, for a period of six months from the date your access is opened.
As for the other two bricks, this is completely linked to the dimensioning of your sites, and to internal validations too. But for our part, we’re reactive and can commit to a flexible operating mode, combining pace so as not to lose the thread of your projects, but also time for reflection to move in the right directions.
Can AFNOR Impulse’s listening module be likened to a social barometer?
AFNOR Impulse aims to take a broader approach than a social barometer or QWL survey. We offer a resolutely HR and CSR-focused solution that enables organizations to question what employees consider essential in their future models, in the hope of (re)mobilizing and retaining them.
AFNOR Impulse is also, and above all, an outlook on individual and collective usefulness. Thanks to a comprehensive, multi-dimensional questionnaire, the analyses you draw from it will take a longer view of your business, giving you the material you need to articulate deeper reflections or questioning about your activity. For example, employees are asked about the importance they attach to their organization’s environmental, social and economic challenges. All of these dimensions are evaluated and form the basis for tomorrow’s ambassadors to drive forward and energize your transformation projects.
Can AFNOR Impulse listening be likened to a “hot” method?
The way we work with your employees is not intended to be deployed at short intervals. This 360° diagnosis needs to be followed up with action in order to be deployed again. In wave 2, you’ll be able to assess the benefits of your actions for staff.
Your turnkey approach sounds good, but I prefer tailor-made solutions. Is it possible?
Within the AFNOR group, we regularly carry out studies on a variety of targets and subjects. We present these studies in a variety of formats (conference presentations, white papers, study summaries, infographics, videos, etc.).
Then we can offer you ad hoc questioning, tailored to your specific needs. This can be particularly useful if the scope of your project is so small and focused that a 360° doesn’t make sense. In that case, let’s discuss it and build the most appropriate listening device together!
Can the listening system be extended to other stakeholders?
We’re open to all possibilities! And you wouldn’t be the first to ask us about it!
It’s absolutely essential that you think about how you want to apply this to all your stakeholders, especially if, for example, you want to draw up a materiality matrix, tool up your CSR approach and listen carefully to your external stakeholders. If you have any suggestions for the evolution of this service, or for the creation of associated services, don’t hesitate to send us an email at See the email!
How to use AFNOR Impulse as part of a CSR approach?
The Covid-19 crisis has completely changed the perception of the climate at work and made employees think about the usefulness of the company, the role of the manager and the role of social dialogue. Organizational responsibility has become a major issue, and that’s why knowing and understanding how employees perceive it is crucial to taking the right action. You can use AFNOR Impulse before launching your CSR project, to help you position your priorities. You can also use it to relaunch a project that’s running out of steam. Internal stakeholders are always difficult to mobilize, so give yourself every chance of succeeding, so that your CSR approach is synonymous with progress.
Is AFNOR Impulse relevant to corporate restructuring?
Any organization or company which, as a result of a takeover, acquisition of a new activity or restructuring, could benefit from using our AFNOR Impulse service. By analyzing work practices and relations with managers, you’ll be able to identify any discrepancies within teams.
In addition, we have included a section in the questionnaire dedicated to assessing employee skills. It’s up to them to share their perception of their own technical skills and expertise, or “soft skills”. They will also indicate where they feel they need a helping hand to progress. This assessment, combined with a complete snapshot of their perceptions at a given moment, will provide you with a rich analysis of what you need to know to put people at the heart of your project and deploy the training you need to improve your organization’s performance and align your practices and cultures.
How to achieve a successful managerial transformation?
The upheavals in our working environment, in our lifestyles, but also in our professional priorities, are increasing the responsibilities not only of management teams, but also of individual managers. It’s up to them to re-evaluate their practices in order to deliver what the organization expects of them: strengthening collaboration between teams and generations, combining professional performance with a balanced private life, encouraging personal improvement for all by taking into account the skills, talents, desires and appetites of each individual. AFNOR Impulse enables you to measure how far you’ve come on these different issues, and provides a method for making concrete progress.
The organization’s sense of teamwork has taken a beating of late, so how can we put things right?
Many companies and organizations are affected by team dislocation. Each employee experiences the current context in his or her own way, which is why we invented AFNOR Impulse. By listening to your teams, identifying their deepest convictions about their work, their missions and their desires, you have all the keys you need to work on the sources of collective intelligence. Without it, you’ll have trouble getting them to pool their skills, knowledge and creativity for the benefit of the group. At every stage of the major project you wish to mobilize us for, we support you in developing employee commitment to a common goal.
What about personal data?
AFNOR has a charter on the protection of personal data and privacy. All the answers you and your colleagues give are secure and cannot be used in any recognizable way. By the way, we don’t ask your employees for their first name, last name, email address or even their job title.
To preserve your employees’ privacy, the results you obtain are anonymized and aggregated: you’ll see what is said, but you won’t know exactly who said it. In the open-ended question at the end of the questionnaire, where excessively detailed information could breach the employee’s anonymity, we ask them to pay close attention.
For further details, please consult our privacy policy.
As an Impulse user, what are my commitments?
You’ve made an informed choice of AFNOR Impulse, we’ve validated its deployment with you, and you’ve shared the information we need to implement the survey. In doing so, you agree to comply with our terms and conditions of use.
For further details, please consult our terms and conditions.
